Nothing more honest than bread for 414 Day 2026

MILWAUKEE —

There’s nothing more honest than bread for 414 Day 2026

To celebrate Milwaukee’s 180th Birthday, 414 Milwaukee and Milwaukee Pretzel Company are handing out FREE pretzels at the 7th annual 414 Day flag drop.

Join us at Milwaukee City Hall on Tuesday, April 14th, 2026, at 11 AM. Bring your Gemütlichkeit and break bread with us! 

"There's nothing more real and honest than bread. It's solid. It's reliable. It's a friend. And in preztel form, it's fun for everyone," says 414 Milwaukee owner, Fred Gillich. 

DJ Zac Christian will provide audio production. Milwaukee Airwaves is providing a photo booth.Visit Milwaukee will assist with awareness. Bel Air Cantina will be serving FREE breakfast burritos and coffee.